Viral Marketing Success of Instant Pot

NPR: "Not Just A Crock: The Viral Word-Of-Mouth Success Of Instant Pot".

I own one, and I love it. I also heard about it via word-of-mouth from multiple sources. Then when I saw the Black Friday sale on Amazon, I decided to go for it. One of the best decisions I ever made. I'm not very skilled in the kitchen, but I've made several excellent stews and main courses with this, with minimal expertise and effort.